Marketing for Complex Products and Services 914-944-3425 dgallen@lumacend.com

Grow · Intent Data

Use Intent Data to Turn Marketing Activity into Sales Opportunities

Sales Enablement and Lead Development

Marketing should do more than create impressions and clicks. It should help your sales team have better conversations.

Lumacend connects educational marketing activities with sales-development efforts.

A sales professional reviewing a prospect engagement dashboard showing website visits, downloads, video views and email opens for each contact

We can help businesses:

  1. Establish criteria for qualified prospects
  2. Organize leads for sales follow-up
  3. Provide sales teams with relevant engagement information
  4. Develop educational materials for different stages of the buying process
  5. Create follow-up messaging and sales-support content
  6. Coordinate marketing and sales activities
  7. Evaluate which campaigns generate useful opportunities
The benefit

Better-informed prospects, more relevant sales conversations, and a clearer connection between marketing investment and business development.

Turn Marketing Activity into Sales Opportunities

Contact us at 914-944-3425 or send an email to dgallen@lumacend.com, or use our contact form.